You, Inc

You, Inc

The Art Of Selling Yourself

Book - 2007
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In YOU, INC. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his career that no matter what product you're selling, the most important component of the product is you.In YOU, INC.: A Field Guide to Selling Yourself, Beckwith relates tantalizing tidbits and real stories of how to harness your enthusiasm with an ability to impress your key accounts.Written in his traditional homespun style, Beckwith offers doses of humour and pithy knowledge to anyone who wants to seal the deal and thrive in business
Publisher: New York : WarnerBusiness Books, c2007
ISBN: 9780446578219
Branch Call Number: 658.5 B389y4
Characteristics: xx, 316 p. ; 20 cm
Additional Contributors: Beckwith, Christine Clifford 1954-


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darlinglauren22 Aug 23, 2011

Love this book. The whole book is just quick to the point paragraphs. You can flip to any page and read it and know whats it's talking about!


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